
Do you crave freedom & want to hit peak mental fitness? The Freedom Project is here fore those of you who live for adventure and freedom. Your host, Tom Foxley, is a mental fitness coach, former Royal Marines Commando, a freedom seeker, skier, mountaineer, and climber who lives for adventure. Tom has been coaching elite performers for more than a decade. In The Freedom Project, Tom aims to uncover what it takes to hit peak mental fitness for freedom seekers. Once per week, Tom will also get highly tactical and teach you strategies you can deploy into your own life. If you want to learn peak mental fitness, and love creating freedom, this is the podcast for you. www.instagram.com/tomfoxley
Episodes

Wednesday Feb 08, 2023
S2E16: Confident Athlete Blueprint
Wednesday Feb 08, 2023
Wednesday Feb 08, 2023
Today, I’m going to show you the anatomy of a confident athlete.
After reading this, you’ll know how to build your confidence and start performing like you believe in yourself.
Because right now, I’m guessing there’s a little too much self-doubt in your performances…
…not enough belief…
…and a whole bunch of unhelpful self-talk.
Which means that progress is slow and training has stopped being enjoyable.
Most athletes never discover their confidence for two main reasons:
- They see confidence as a character trait which is set in stone, and not a trainable skill
- They never put the reps into changing it
Today, I’ll give you the first steps in changing that.
There’s so much BS out there when it comes to training your confidence. Most often we’re just told to be more confident… yes, but how?
“Just believe in yourself” does more harm than good to the unconfident athlete
I’m going to explain to you the four things confident athletes do, that you don’t do:
- Detaching from the problem
- Having something worth fighting for
- Creating the vital distance
- Creating effortless effort

Wednesday Feb 01, 2023
S2E15: Mindset Strategy For Olympic Lifts
Wednesday Feb 01, 2023
Wednesday Feb 01, 2023
If you struggle with Oly Lifting, brace yourself because the following doesn’t read nicely…
You walk up to the barbell. This lift is always your biggest weakness.
All you want is to succeed for once. But success is unpredictable for you. Will it be a good session or a bad one?
You’ve already visualised missing the lift. The pressure is unbearable. You feel weak. Confidence through the floor.
You tell yourself to drop the pressure, or just try and enjoy it, or maybe “just stop being so shit.”
You’ve missed the lift before you’ve even touched the barbell.
Which just proves to yourself the story that you’re not good enough & you won’t make your potential count.
Ouch.
Sorry to speak so bluntly, but if you’re not going to look honestly at the problem, I will.
Because if your mindset sucks, your lifting will suffer.
And using discipline, aggressive self talk, and psyching yourself up will not be enough to change a story that lives deep in the recesses of your mind.
Today, I’m going to teach you a four-part mindset checklist to improve your relationship with olympic lifting.

Wednesday Jan 25, 2023
S2E14: ”I’m not good enough”: Imposter Syndrome In CrossFit
Wednesday Jan 25, 2023
Wednesday Jan 25, 2023
If you’re ready to overcome that little voice telling you “you don’t belong…”
…you don’t deserve to be here…
…you’re not good enough…
… then you’re in the right place.
Today, I’m going to teach you the 4 steps to eliminate imposter syndrome in the world of competitive fitness.
Imposter syndrome is feeling you don’t belong and you’re going to get caught out. If you’re an athlete, that means looking at your competitors and feeling like you’re an outsider.
It means feeling like you’re just making up the numbers and not a serious contender.
But asides from feeling shitty, Imposter Syndrome means never living up to your potential when it counts, never feeling like you gave your best account of yourself, and missing the opportunity to meet your potential.
Most athletes never get to grip with this problem.
They dabble in mindset work but never find a system that works for them.
Or they think they just have to “believe in themselves.”
Basically, they try to change, but have no idea how to change.
Imposter syndrome is not only costing you your best performances. It’s costing you fun, enjoyment, and purpose in the thing you love doing the most.
Today I’m going to teach you the four steps you must take to overcoming this potential stopper:
- Discovering the story at the root of it
- Creating a “break in case of emergency” antidote
- The 7,000 year Imposter Syndrome Remedy
- Building confidence through an undeniable body of work

Wednesday Jan 18, 2023
S2E13: When Injury Strikes: Training Mental Strength & Overcoming Negativity
Wednesday Jan 18, 2023
Wednesday Jan 18, 2023
Today, I am going to give you the tools you need to (a) not allow injury to destroy your mental health, and (b) use the setback of injury to move toward mindset mastery.
If you’re teetering on the edge of (a), with negativity and despair setting in, (b) will seem impossible. I hear you, and I get the magnitude of the task ahead of you.
Without a strong mental foundation, your rehab will be slower, be more emotionally and physically painful, and have a higher likelihood of setbacks.
Mindset is as important as physio, rest, or sleep in overcoming injuries.
I would go so far as to say, the biggest reason athletes fall off their rehab plans, or rush the recovery and therefore reinjure themselves is the mindset they hold.
Fear or frustration get the better of them and they never regain the same level of performance they once had.
Don’t be that person.
Conquer the fear injury can create, and use it to become a better version of yourself.
The alternative isn’t worth thinking about.
Today you’ll learn:
- How to maintain positivity in the face of a long and boring rehab process
- What to do when you are confused about what to do next
- How to come out of injury better than you went in
- How to prepare yourself for getting back into training

Wednesday Jan 11, 2023
S2E12: How To Crush Every Training Session
Wednesday Jan 11, 2023
Wednesday Jan 11, 2023
Today, I’m going to teach you how to leave your training sessions with no regrets.
You’ll learn how to go all in on workouts when it really counts and lose that disappointed feeling you get when you hold back.
If you’re like a lot of the athletes I speak to who haven’t started mindset training yet, you aren’t leaving the gym knowing you’ve crushed workouts.
You probably feel disappointed and frustrated.
Maybe you have plateaued.
Your sessions are probably filled with negative self-talk.
So the fun has disappeared and the growth has stopped.
It’s time to go all in on your training sessions. Training - and let’s face it life - has never been about half-assing it has it?
You only get one shot at this, and to become the athlete and person you have the potential to be, you have to go all in.
If you want to make your life count, you’ve got to go all in.
Here’s what we’re going to cover:
- Why you need to seek out hardship
- A 2 minute positivity tool that transforms training sessions
- Flipping the script when shit gets tough
- Becoming the type of person who thrives under hardship

Tuesday Jan 03, 2023
S2E11: 4 Counter-Intuitive Secrets To A Better Mindset in 2023
Tuesday Jan 03, 2023
Tuesday Jan 03, 2023
Are the next 12 months going to be more of the same? Another year with great intentions but mediocre results? Or, is this going to be your year? One which counts?
If you’re ready to commit to a new level of athleticism, master your mindset, and build habits which serve you in 2023, this blog is for you.
Yes, you need more balance in 2023 than you had over the past 12 months. But more than that, you need to learn to flex your mindset skills and find adaptability amongst the chaos.
There are four mistakes athletes make when training their mindset. Mistakes that will create performance-crushing levels of self-doubt, fear, and frustration. Especially when you combine that with a demanding career, family life, and a backstory which may be holding you back.
Many athletes end up looking back at their time with disappointment that they didn’t fully commit to their potential. The opportunity to become the person they longed to be…to earn the respect of others… to have made these years valuable…has passed them by.
If you do not change these four things about your mindset, 2023 will be yet another wasted opportunity:

Wednesday Dec 28, 2022
S2E20: How To Train Your Mindset w/ Khan Porter & Rachel Binette
Wednesday Dec 28, 2022
Wednesday Dec 28, 2022
Today, I'm bringing you an extract of a webinar with Khan Porter, CrossFit Games athlete, and Rachel Binette, our Head Coach. It focuses on the role identity plays in your mindset, and features Khan's experience and perspective heavily. Enjoy!

Wednesday Dec 21, 2022
Mindset Is A Skill: Train It Accordingly
Wednesday Dec 21, 2022
Wednesday Dec 21, 2022
Today, I’m going to teach you the right way to view your mindset. And help you stay away from the biggest mistake you could make.
Having the wrong view of your mindset means; frustratingly slow progress; a lack of control over your thoughts and emotions; and your mindset always limiting your potential.
The biggest reason you struggle to transform your mindset is thinking of it as something that goes through huge “shifts”, and not something that you incrementally train.
You will fail to change your mindset if you don’t train it intentionally and daily.
Mindset is a skill. Train it accordingly.
A skill is defined as “a learned power of doing something competently; a developed aptitude or ability”. Mindset is learned and developed, not inherited or instantly flipped.
Here’s what you’ll learn today:
- Why you need to train your mind like you train your body
- How the Royal Marines made training my mind simple & how you can use that to your advantage
- What to do when you have a bad mindset day
- How a terminal cancer patient will help you train your mindset

Wednesday Dec 14, 2022
S2E9: FitBodySecrets Interviews Me
Wednesday Dec 14, 2022
Wednesday Dec 14, 2022
Today, I'm sharing a guest appearance on FitBodySecrets with 5x CrossFit Games athlete, Cheryl Nasso. Cheryl is 4 months through her 6 month mindset transformation with me. In this episode, you learn a bunch about what it's like to work with me and how you can apply mindset training to your own life.

Wednesday Dec 07, 2022
S2E8: Sleep & Your Mindset
Wednesday Dec 07, 2022
Wednesday Dec 07, 2022
Today, I cover how sleep affects your mindset as an athlete. I cover the theory of sleep, how to get to sleep, and how to set up your sleep for optimal performance.